Editing Showreel
YouTube Content
Rose and Rosie
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I produced this vlog-style video as part of the creators’ regular YouTube content.
The creators have a very specific edit style and tone of voice within their content. I reviewed their channel thoroughly before beginning the edit to ensure I was able to match their comedic visual style and timing.
Quick cuts and changes in framing kept the pacing quick and punchy, and I used funny images, motion graphics and bizarre visuals to perfectly match the other content on the channel - ensuring that audiences noticed no difference in quality or “vibe”.
I edited the content with a focus on driving retention and engagement, inline with the project requirements.
YouTube Content
Daniel J. Layton
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I produced this YouTube “Q&A” video as part of the creator’s regular content.
I ensured the video matched the creator’s other content in style, pacing, tone and colour grading, to achieve seamless integration into his channel.
As this video also contained a sponsored segment, I ensured the content adhered to all advertising guidelines and regulations.
I edited the content with a focus on driving retention and engagement - inline with the project requirements.
Event Summary
Bath Spa
For Bath Spa University I produced a degree course summary video using footage from all of the events and projects worked on during the run of the course. I put together a vibrant and engaging video that highlighted each event in a way that advertised all that the course offered.
Commercial Content
FlyTask
I created this video as part of the brand’s social media marketing strategy.
I was asked to edit the raw footage into a video that was fun, engaging and most importantly that explained how FlyTask works in an easy to understand way.
It was really important to the brand that I matched their brand “vibe” in the tone and stylistic design of the video.
I used a mix of fast paced visuals and sound effects to keep audiences interested, as well animated text designed to encourage audiences to engage with the video via the comments.
Taster Trailer
I am Belmaya
Using the raw content from the full length documentary, I edited a taster-trailer for the filmmakers to use for submissions to film festivals, demonstrating the main narrative and key moments within the film.